A bunny costume, a church choir, grocery bags, lawsuits, Grammys, and a Super Bowl-sized controversy. Scroll through 30+ moments that quietly built Bad Bunny into the most talked-about halftime headliner of 2026.One childhood photo changed everything, and not in the way anyone expected.Scroll slowly: every image below adds another layer to how a quiet kid from Vega Baja, Benito Antonio Martínez Ocasio, popularly known as Bad Bunny, became one of the most debated, celebrated, and unavoidable stars on the planet.Long before stadiums, Grammys, or Super Bowl rumors, there was one awkward moment frozen in time. During an appearance on “The Tonight Show Starring Jimmy Fallon,” Jimmy asked, “Did I hear this right that you got your name because – here’s a photo of you as a child. You were dressed as a bunny.”
Bad Bunny didn’t deny it. “It’s a bad bunny. It’s a — it’s not the best bunny. It’s a cute bunny.” Pressed for details, he explained, “That was Easter day. I was at school. And, you know, I was using that stupid costume. I was so mad […] I don’t look mad, but I know — I remember that I was mad. I was mad. You know, I was trying to smile like this with the basket full of eggs.”What started as a joke inside a classroom would later become a global name, proof that nothing about his rise followed a script.That bunny photo didn’t come from fame; it came from Vega Baja, a town close enough to San Juan to feel its pull but far enough to live outside its orbit.