Vivian Wilson is stepping into a major fashion moment as the newest face of Savage X Fenty, fronting Pride Month campaigns that celebrate self-expression and LGBTQ+ identity. Her latest studio shoots feature bold lingerie sets covered in graffiti-style slogans like “Proud” and “Unapologetic,” paired with crystal-detailed heels and dramatic floor-length fringe, presenting a confident, fashion-forward image that has quickly circulated across social media. Days after the campaign launch, however, Wilson’s name trended again for a very different reason when she appeared at a red carpet event in Ibiza, Spain, where a reporter awkwardly asked about her estranged father, Elon Musk. Wilson briefly responded with confusion before ending the exchange and walking away, a moment that reignited public attention on her family background while she continued focusing on her growing modeling career.

Beyond fashion, Wilson’s public image continues to be shaped by her family history. The 22-year-old, daughter of Elon Musk and author Justine Musk, has spoken about her transition, coming out as transgender in 2020, and her decision to legally change her name and distance herself from her father in 2022. In interviews, she has described a strained relationship with Musk, while her mother has remained a steady source of support. Early features in Teen Vogue and modeling work signaled her emergence as an independent public figure. As Savage X Fenty campaigns gain traction, Wilson is recognized not only for her fashion presence but also for openness about identity, resilience, and navigating a high-profile family divide in the public eye.